The ever-interesting Jeff Vogel of Spiderweb Software has a blog which I read whenever he writes a new and usually very interesting article. Today he’s posted an article about another article (and, ahaha, I’m posting an article about an article about an article) about that popular internet business meme of getting 1,000 true fans.
The gist of the nested article is this: with 1,000 “true fans” of your products, you’re able to make a living if you, say, sell to said fans a product for $25 four times a year.
Jeff wisely points out that extracting $100 from someone every year is probably a bit unrealistic. He doesn’t mention I think also the difficulty of actually producing four products a year worth $25. It ain’t gonna happen. It takes us 6 months to make a game. The current one has actually taken 4 years to write but that’s a story for another blog post.
Instead, a more realistic figure is 4,000 true fans and selling one thing a year to them.
I got intrigued and wondered just how many true fans Puppygames has. So I ran this bit of SQL on our database, which is a rough-and-ready indicator:
select email, count(*) from registrations where ordernumber <> 'special' group by email having count(*) > 2 order by 2 desc
And it tells me that we’ve got 74 customers who have bought 3 or more of our games (at least, using the same email address, anyway). Bah. So we have 74 true fans by that reckoning, in 6 years of writing games. Only another 3,926 to go. That’ll take another 320 years or so.